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Archive for the 'Trends' Category

08 3rd, 2009

The biggest trend for 2009 is that kids are more fashion-conscious-at earlier ages. You may have seen those ads for Old Navy-”Get your Fash’ On”? They’re aimed at pre-teens-who are absorbing the message. Many of us didn’t care about fashion until we hit high school-until then, we wore whatever T-shirts, jeans, shirts, sweatshirts, and other things our parents bought us or our older siblings handed down. Today, kids as young as eight or nine are brand-conscious and trend-aware, shopping for cohesive outfits instead of just throwing on whatever’s clean. Here are just some of the brands and trends your youngsters craved over 2009.

The 80’s Are Back. You may have noticed a trend this year for skinny jeans, ballet-slipper-inspired shoes, leggings under skirts, oversized tees, and big hoop earrings. This is a look that appeals to young girls-it’s whimsical and yet stylish at the same time. Trendy tweens in 2006 went for the Flashdance look in a big way.

Crib Rock Couture. This company mixes traditional nursery rhymes with edgy style to give a unique, creative and entertaining take on kids’ clothing. The brand is extremely popular among celebrities-Angelina Jolie, Jennifer Garner, Ben Affleck, and more are all known to dress their kids in these clothes.

Dress Like a Pirate. Pirate fashion inspired by the hit movie Pirates of the Caribbean was big this year. Horizontal stripes, fringed edges, bright colors, and beading were all the rage among younger pre-tweens.

Loads of Layers. Layering is a big fashion trend among young adults that’s been around for a while, and the kid fashion world is starting to emulate it. Girls are picking up camisoles, layering several different shirts, sweaters and button-downs. Trendy kids are also incorporating scarves and knit ponchos, and leggings under skirts for a look that’s more sophisticated than the typical jeans-and-a-sweater warm weather looks of past decades.

Bohemian Chic. With stars like Mary Kate Olsen and Sienna Miller as role models, young girls went for the flowy, flowery Bohemian Chic look in a big way this past year. This look involves long, flowing skirts; earthy tones combined with antique colors like dusty rose and muted sage; lots of contrasts in texture; Ethnic-inspired prints; and chunky, handmade-looking jewelry.

Rock Edge. Rock-inspired tees for boys have been a big trend ever since Angelina Jolie’s son, Shiloh, made an appearance in People Magazine wearing one from Kingsley. These tees are vintage-looking, faded and distressed. Boys tend to like baggy pants, but the look is a tad more sophisticated when paired with some dark, straight-leg fitted jeans or a pair of skater-boy long shorts.

Vintage Casual. A little softer than the rock-edge look, but still along the same theme, boys loved the vintage casual look this year-it looks cool without “trying too hard,” and it’s comfortable, too. Pre-worn, pre-distressed and faded-looking tees with old-fashioned logos are a mainstay of this look, worn under button-downs left unbuttoned and untucked for that casual, relaxed look. Cargo pants and worn-in, relaxed-fit jeans are a natural pairing.

Expect kids to become brand-conscious earlier and earlier into 2010-they’re noticing what their older peers wear, and they want to look the same. There are lots of ways young kids can look cool and still wear age-appropriate clothes.



04 5th, 2009

Do any of you remember Marilyn Monroe sexily purring “Diamonds Are A Girl’s Best Friend?” Do you have any idea what that did the engagement ring market. Guys are still paying for that statement. Sure back in the 50s women knew it wouldn’t be sensible to wear such a large engagement ring but that didn’t mean a gal couldn’t yearn for it. Today a women wouldn’t feel in the least bit guilty about wearing such a diamond, in fact there are many a women that judge how well they are loved by the size of the rock they are wearing because they “know” what Marilyn knew, that “diamonds are in fact a girls best friend.”

When we see the engagement rings worn by stars like Madonna or Catherine Zeta-Jones we take notice and their choices influence the trends that follow. Celebrities are the leaders in setting fashion and jewelry trends. Madonna with her Edwardian engagement ring and Catherine Zeta-Jones’s antique styled 10 carat diamond ring has revived the desire to own a beautiful antique engagement ring. In fact it’s one of the hottest engagement ring styles in 20 years. The size of the diamonds in current styles has also grown from the average one carat to over three carats. That’s a pretty big rock that’s going to set you back a bit. But girls know they deserve it!

If you aren’t sure whether bigger is better than have a look at the jewels at this years Oscars which are said to total over $50 million dollars in value. Wonder how many vaults it took to keep those locked up for the night? With bling being the in thing one has to stop and wonder how the heck normal average working guys plan to pay for these rings. When their fiancés are asked the standard answer is “doesn’t matter I’m worth it. That’s great if your guy is earning a 6 figure salary but wait what if he’s not. What if he’s joe average living from pay day to pay day. What should he do move into the bush and give up his home, perhaps take up walking and sell his car?

Wait guys maybe you can get away with a really good quality cubic zirconia. No guarantees but it might be worth a try. Most of the high end ones can only be identified by a quality jeweler. Then again maybe she won’t care as long as it’s big and impressive. Ok girls lets be real here. Dreaming and lusting for that big 5 carat rock is just fine. No problem with dreaming, but when it comes time for your man to buy that ring remember that the ring is not what you are marrying so perhaps it’s time to consider the quality and quantity of the husband to be rather than the ring. Big diamond or little diamond it doesn’t matter as long as the two of you are blissfully happy. Let the celebrities wear their big diamonds and let them sparkle and shine in the lime light. It doesn’t matter because you got your man! That’s what counts!